The most beautiful team in the world, in one book.
A collectible art book of the team every person is already on, made by the team itself. A first look, and an open door.
The manifesto
There's a game being played. Everywhere. All the time. By everyone. It may look like we're losing. But if we play together, we can still win. What we believe is possible, suddenly is. I want to believe. Count me in.
01 The idea
One team, made visible. One face at a time.
A large-format art book of the Human Team. People from every corner of the world, each with a few plain words.
You turn the pages and it arrives on its own, one person at a time. One team, whether we feel it or not. That is easy to say and hard to hold, and a face holds it better than a sentence can.
02 Why now
In a world filling with generated faces, a book of real ones.
Images of people can now be made from nothing, by the million. A face on a screen is no longer proof that anyone was ever there. That is exactly what makes a book of real, named, consenting humans rare, and worth keeping. Every face here is a person who chose to be counted, and the platform holds the proof of it: real provenance, not a synthetic likeness.
This is not a stand against the machines. The same technology that can invent a face can also help real ones reach each other, across distance and language. The point was never the tool. It was always the person on the other side of it.
03 The object
An object worth keeping. Down to the spine.
Built to sit out, not shelve away. It belongs in the category people collect rather than merely read, the great art books that hold their value and their place on a shelf for a lifetime. The spine gets the same care as the cover, because a book bought by the dozen to give away lives spine-out on shelves around the world. The mark rides the spine. Once seen, hard to unsee.
The object, in brief
FormatLarge-format, collectible
BindingThread-sewn, cloth case
PaperHeavy matte, archival
ImageryFull-bleed, crowdsourced
SpineThe mark, treated as the cover
FormVolume I of a series
04 The lineage
It sits in a proven tradition.
The most beloved photo books ever made. Four north stars, and the one thing each proves is possible.
The Family of Man
Edward Steichen · MoMA · 1955
One human family, told entirely in photographs. Still in print seventy years on. One species, one book, and it endures.
Inside Out
JR · a global participatory project · 2011
Anyone, anywhere sends a portrait; it becomes public art. The crowd is the author.
Humans of New York
Brandon Stanton · 2010
One face, a few honest words, and how far that reaches. One face and a few true words is enough.
The luxury art book
the collectible tradition
Books people keep, gift, and pass on. Make it beautiful enough to keep.
05 Why this one
It belongs to a tradition, and adds one thing to it.
Books of humanity have been made before, and made beautifully. This one keeps faith with them, and adds what its own shape allows.
From The Family of Man
The faith that a single book can hold the whole human family. Here, the family also makes the book: the people in it are the ones who send it in.
From Inside Out
The proof that anyone, anywhere will take part. Here, what everyone makes together lasts as an object to keep, and the value finds its way back to them.
From Humans of New York
One face and a few honest words, and how far that can reach. Here, the words stay in each person's own voice, and the voices are many.
From the luxury art book
The care that makes a book worth keeping for a lifetime. Here, that care is spent on everyone, not only a few.
· Why the shape is right
The people who make it and the people who keep it overlap
Many of the people who contribute are also the ones who keep it and give it away. That overlap is the point, more than any crowd we could claim to have today.
Rights are handled at the source
Consent and license are captured as each picture comes in, so the usual snag of a crowdsourced book is designed out.
Value comes back to the makers
Credit and a share return to the people in it, which is what would draw the next ones in over time.
It is one surface among many
The book reaches people alongside the film, the platform, and the rest, and each one carries the others. The whole project is about connecting with people everywhere, through many doors.
06 Inside
A face, a few words, air. Then a quiet page with no picture at all.
The voice is first person and small: a real face, a few of their own true words, a name and a place. A few lines are set here to hold the tone; the bookend pages stay described while we write them. The images come from the team.
The opening page
A quiet line that we are one team, before the faces begin.
The closing page
The book's one line in its own voice: a stranger who walked into the kitchen, a stranger no more within a minute.
· The promise
A collectible art book, authored by everyone, held by a few.
Real people
Real provenance. Real consent. Real names.
A living series
Volume I opens it. The team grows. So does the book.
Carefully edited
Many contributions, one coherent book.
Value returns
Credit and a share flow back to the people who made it.
Every voice
A few honest words. Lightly shaped. Never overwritten.
No one could make this book. Only everyone could.
07 How it's made
Everyone sends it in. A few shape it into a book.
everyone.team is already the front door where the team gathers, and it is where the book is made. Pictures come in through the platform, and the rights come in with them, consent and credit recorded the moment each one is sent, tied to a person, kept on record. It is not anything goes. A few hands edit and design the pictures into one coherent book, so a book made by a great many people still reads as one.
08 The shape of it
Not one book. A series the team keeps making.
I → ∞
a series, not a title; the team grows, and so does the book
Every voice
credited and rights-cleared inside the platform, captured at the source
09 The way in
How the first people come in: the Founding Circle.
1
Send it inContribute
Add your picture and a few of your own words through the platform. Consent and credit are recorded as it comes in. This is the act that makes the book.
2
Build itCo-create
Shape the first volume with your eye and your input, credited as a founding co-creator. Some hands hold the book. These are some of them.
3
Hold the wholeCreative lead
A book like this asks for one creative eye to hold the whole, face, words, and silence, into a single object. That seat is open.
A note on ownership, said plainly. EVERYONE is steward-owned. A company holds it, in trust, so the work stays for everyone. It does not belong to everyone on a cap table; it is held for everyone in purpose.
Part of everyone.team
One thread of a larger body of work.
The Human Team is one way the team becomes visible. Alongside it, at everyone.team: the book, A Case for Belief; the platform where the team finds itself; the case built in the open as a public canon; and the guardrails that keep all of it honest.